Keeping It Personal

Online shopping, emails, Facebook....  we've got the world at our finger tips.  Would you consider quality time with your best friend a quick instant message online or sharing a cup of coffee at Starbucks?  Face-time is so much more meaningful and is far more memorable.  This is critical for establishing business relationships too.  Here are some ways to make your business interactions more personal.

• Mail physical, preferably handwritten, communications- thank yous, reminders
• Use paper invitations for events instead of just Evites
• Send birthday and holiday cards
• Make phone calls instead of sending emails
• Deliver items in person
• Follow up phone calls with customers or clients after purchases or services
• Get to know your customers personally
• Communicate with your downline regularly (direct sales)
• Schedule one-on-one appointments with new contacts

While the ease of the internet can be a great business aid, it can never fully replace the value of face time.  Relationships will not flourish without a personal connection.

What else do you do to keep it personal?  Leave a comment to share your idea.

-Melissa